If your site is low on back links, it might not be your SEO strategy that is lacking. Your website might not have the type of quality content that receives back links. If that is the case, it is time for a site makeover. You can change your site and start to obtain back links. Once the back links are in place, you will see your page rank and traffic soar.
The question is, though, how do you improve your content?
Innovation is the Key
If your site simply regurgitates information, it will not generate the amount of back links you want. You have to find a way to report information in a way others have not managed to do in the past. This will take more time than just copying information from another source, but it will pay off very well. Spend the time to really examine the subject matter and then offer a new take on it. It will pay off in dividends.
Act Quickly
You need to have some speed in your content updating. If others scoop you on information, you will not generate as many back links as you would if you were the first to report on an event. If you have a niche, stay in tune with that niche. Tap into the information pipeline so you can report first. You will receive lots of hits, as well as back links, by being the first to report. You will need to dedicate the time necessary to find the information quickly, but it will be well worth it.
User Participation
Invite your users to participate in your articles. Have a place for comments so they can chime in and give their opinion. This will go a long way in solidifying your customer base, and thus, creating back links. If you have a hot site users can get involved with, you will increase your visibility and back links.
Write Lists
The internet community likes to have lots of information in small chunks. Use lists to deliver this to them. Lists are a great way to give readers exactly what they want. Create top ten lists and give readers valuable information.
When you improve your content, you will see your back links increase. Back links will help your site a great deal, so make sure you have the best content possible.
Fri, Aug 14, 2009
Link Building